Privacy Policy
Last updated: October 2026
Useful Sales is committed to protecting your privacy. This policy explains what personal data we collect, how we use it, and your rights under UK data protection law.
Who we are
Useful Sales is a trading name registered in England and Wales. We provide sales methodology resources and coaching for small business owners.
If you have any questions about this policy or how we handle your data, please contact us at [email protected].
What data we collect
When you submit an enquiry or book a call through our website, we collect your name, email address, and any information you choose to share in your message.
We do not collect payment card details directly. Any purchases are processed through a secure third-party payment provider.
We may collect basic analytics data (such as pages visited and time on site) to help us improve the website. This data is aggregated and does not identify you personally.
How we use your data
We use your contact details to respond to your enquiry, deliver services you have purchased, and send you information you have requested.
We will not sell, rent, or share your personal data with third parties for marketing purposes.
We may share your data with trusted service providers (such as email platforms) who help us operate our business, under strict data processing agreements.
Legal basis for processing
We process your data on the basis of legitimate interests (responding to enquiries), contract performance (delivering services you have purchased), and, where applicable, your consent.
How long we keep your data
We retain enquiry and client records for up to six years in line with standard UK business record-keeping requirements, unless you ask us to delete them sooner.
Your rights
Under UK GDPR you have the right to access, correct, or delete your personal data; to restrict or object to processing; and to data portability.
To exercise any of these rights, please email [email protected]. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
Cookies
Our website uses essential cookies required for it to function, and optional analytics cookies to help us understand how visitors use the site. You can manage your cookie preferences via the cookie banner when you first visit.
Changes to this policy
We may update this policy from time to time. The date at the top of this page shows when it was last revised. Continued use of the website after changes are posted constitutes acceptance of the updated policy.
